How to Optimise Your Google Plus Local Page and Stay On Top of Local Results

Stay On Top of Local Results Ever since Google began transforming their Google Places platform into Google Plus Local, site owners and various other professionals specialising in SEO have often encountered some confusion when trying to understand the ins and outs of Google’s new sites and what these changes mean for Local SEO. Google Plus Local Explained Google Plus Local is essentially Google’s updated version of what was once called ‘Google... Read More

Matt Cutts Sheds Light on Algorithm Updates, Google Revenue Myths and Too Much Link Building

Answers to your SEO questions As the head of webspam at Google, Matt Cutts has proved that he does indeed love being in front of the camera. Following his recent video on the Penguin 2.0 update  and other plans Google has in the works, Cutts released another video in order to answer the question: “Which aspect of Google updates do you think the SEO industry simply won’t get? Where do you see many SEO experts spending too much energy on when... Read More

Google Launches Penguin 2.0, Plans More Changes for the Future

Penguin 2.0. SEO changes you need to know! Google’s war against spam and “black hat” SEO techniques continued last month with the long-awaited launch of the Penguin 2.0 algorithm update. Matt Cutts, Head of the webspam team at Google, announced the roll out via his official blog, stating that: “We started rolling out the next generation of the Penguin webspam algorithm this afternoon (May 22, 2013), and the rollout is now complete. About 2.3%... Read More

The SEO Team in Sydney Attends SEO MozCon in Seattle – Part 2: Content Tips for the Best ROI

SEO MozCon in Seattle 2012 SEO Content Tips for the Best ROI   In case you haven’t heard, the team at SEO Agency attended SEOmoz’s MozCon conference in Seattle earlier this year. It was a highly successful event, with over 800 digital marketing and SEO professionals in attendance, all of whom were keen to share some fantastic ideas about the future of SEO. Last month we gave you some valuable insights on what Paddy Moogan had to say about Link... Read More

Recover from Penguin With Google’s Link Disavow Tool

Recover from Penguin with Google’s Link Disavow Tool When the Penguin updates were announced earlier this year, some websites were affected significantly: their rankings dropped, their sites needed an overhaul and as a result, there was much clean-up work to be done. But getting back on the iceberg and facing Penguin recovery may not be that difficult, with Google announcing their new Link Disavow Tool this week. But rather than jump right in,... Read More